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Dropbox, Email Marketing SpecialistDropbox, Email Marketing Specialist - Location:
USA - Job Type:
Full-time - Developer:
3 - 5 years - Salary:
USD 151 - Views:
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As part of the Lifecycle Marketing team, the Email Marketing Automation Manager will be responsible for executing and optimizing email and nurture campaigns in Marketo. This role focuses on campaign builds, QA, audience targeting, data flow, and performance tracking, with an emphasis on operational excellence and scalability.
The ideal candidate brings deep expertise in marketing automation, a proactive and detail-oriented approach, and a passion for building efficient, high-impact programs. You thrive in cross-functional environments, enjoy solving complex technical challenges, and take pride in delivering campaigns that drive measurable results.
Responsibilities
- Campaign Strategy & Design: Partner with Lifecycle Marketing to advise on campaign structure and translate strategy into scalable, automated email programs that drive engagement and conversion.
- Marketing Automation Execution: Build, test, and launch email and nurture campaigns in Marketo and Salesforce, ensuring timely, accurate, and high-quality execution.
- Template Development: Create and maintain reusable Marketo program templates to improve efficiency, consistency, and speed to launch.
- Campaign QA & Troubleshooting: Own QA processes and troubleshoot technical issues to ensure flawless campaign delivery and operational excellence.
- Compliance & Best Practices: Uphold data privacy standards (GDPR, CAN-SPAM, CASL) and champion email marketing and automation best practices.
- Cross-Functional Collaboration: Work closely with stakeholders across marketing, sales, and analytics to align on campaign goals, targeting, and performance.
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 3–5+ years of hands-on experience in Marketo, including building campaigns, managing workflows, and troubleshooting.
- Strong understanding of email marketing, lead nurturing, segmentation, and lifecycle marketing strategies.
- Experience with CRM systems (e.g., Salesforce) and integrating them with marketing automation tools.
- Proven ability to build scalable, efficient workflows and troubleshoot campaign or data flow issues.
- Strong analytical skills with the ability to interpret data and translate insights into actionable improvements.
- Excellent attention to detail, organizational skills, and ability to manage multiple projects in a fast-paced environment.
- Solid knowledge of email compliance regulations (GDPR, CAN-SPAM, CASL) and best practices.
Preferred Qualifications
- Marketo certification (Marketo Certified Expert or Marketo Certified Practitioner)
Compensation
US Zone 1
This role is not available in Zone 1
US Zone 2
$112,100—$151,700 USD
US Zone 3
$99,600—$134,800 USD
The range(s) listed above is the expected annual salary/OTE (On-Target Earnings) for this role, subject to change.
Please note, OTE are for sales roles only.
Salary/OTE is just one component of Dropbox’s total rewards package. All regular employees are also eligible for the corporate bonus program or a sales incentive (target included in OTE) as well as stock in the form of Restricted Stock Units (RSUs).
Dropbox takes a number of factors into account when determining individual starting pay, including job and level they are hired into, location/metropolitan area, skillset, and peer compensation. We target most new hire offers between the minimum up to the middle of the range.
Dropbox uses the zip code of an employee’s remote work location to determine which metropolitan pay range we use. Current US Zone locations are as follows:
• US Zone 1: San Francisco metro, New York City metro, or Seattle metro
• US Zone 2: Austin (TX) metro, Chicago metro, California (outside SF metro), Colorado, Connecticut (outside NYC metro), Delaware, Massachusetts, New Hampshire, New York (outside NYC metro), Oregon, Pennsylvania (outside NYC or DC metro), Washington DC metro, and West Virginia (DC metro)
• US Zone 3: All other US locations
Company Description
Dropbox isn’t just a workplace—it’s a living lab for more enlightened ways of working. We’re a global community of bold visionaries and resourceful doers who are shaping the future of Dropbox—and with it the future of work. Our Virtual First model combines the autonomy of a distributed workplace with the power of human connection, making space for both meaningful work and meaningful relationships. With our start-up mindset and enterprise-level opportunities, you can be who you are and grow into who you’re meant to be. Here, you can own your impact to make work more intuitive, joyful, and human—for you as a Dropboxer and for hundreds of millions of people worldwide. If you’re ready to push boundaries—and yourself— Dropbox is ready for you.
Team Description
The Dropbox Marketing Team shows the world how Dropbox makes work better. We’re storytellers and strategists, exploring new ways to connect our products with the people who need them. From product launches to campaign strategy, positioning to digital marketing, we blend creativity with data-driven insights to build our brand and grow our impact. Working across disciplines, you will tap into your own inventiveness while collaborating with teams throughout the organization, including Product, Sales and Engineering. If you’re excited about translating complex technologies into engaging narratives and shaping how the world understands and experiences Dropbox, join our Marketing team. Areas of work include Digital Marketing, Brand Strategy, Content Marketing, Product Marketing, Campaign Marketing, SaaS Marketing, Growth Marketing, Marketing Operations, and Customer Insights.
Benefits
Dropbox is committed to investing in the holistic health and wellbeing of all Dropboxers and their families. Our benefits and perks programs include, but are not limited to:
- Competitive medical, dental, and vision coverage
- 401(k) plan with a generous company match and immediate vesting
- Flexible PTO/Paid Time Off, paid holidays, Volunteer Time Off, and more, allowing you time to unplug, unwind, and refresh
- Income Protection Plans: Life and disability insurance
- Business Travel Protection: Travel medical and accident insurance
- Perks Allowance to be used on what matters most to you, whether that’s wellness, learning and development, food and groceries, and much more
- Parental benefits including: Parental Leave, Child and Adult Care, Day Care FSA, Fertility Benefits, Adoption and Surrogacy Support, and Lactation Support
- Access to over 10,000 global co-working spaces through Gable.to, making it easy to book flexible workspaces for collaboration or individual work
- Quarterly Cell phone and internet allowance
- Mental health and wellness benefits
- Disability and neurodivergence support benefits
Additional benefit details are available upon request.Dropbox is an equal opportunity employer. We are a welcoming place for everyone, and we do our best to make sure all people feel supported and connected at work. A big part of that effort is our support for members and allies of internal groups like Asians at Dropbox, BlackDropboxers, enABLE, TODOS (Latinx), Pridebox (LGBTQ), Vets at Dropbox, and Women at Dropbox.